Frank Giordano became President of The Philly POPS in 2011.  By applying for-profit strategies to a struggling non-profit,  he has led the POPS to unprecedented success in ticket sales, contributed revenue, community engagement and artistic expression.  Today, the POPS reaches ever expanding audiences in the hundreds of thousands through its signature Salute Series, a set of free concerts performed on holidays of civic celebration in honor of the service  community.  POPS in Schools impacts the lives of the next generation of musicians in the School District of Philadelphia, reaching 2500 students with a rapidly growing supplemental music education program.